The article examined the rhetorical devices found in Hafez al Assad's political speech. It hypothesized that Assad's rhetoric would include both stylistic and argumentative rhetorical devices.
The first step involved an impressionistic assessment of Assad's political speech. A preliminary reading found several rhetorical features: syntax-based rhetorical devices, semantic-based rhetorical devices, and discourse analysis.
When a rhetorical device was identified in one political speech, the researcher looked for the same device in other speeches and calculated its frequency of usage. Finally, a profile was drawn up of the rhetorical devices found in al Assad's political speech: in other words, the rhetorical and stylistic devices and argumentation that he used.